Auburn Hills, Mich., July 21, 2016 - An inaugural group of 124 Chrysler, Jeep, Dodge, Ram and FIAT dealerships have earned the 2016 Customer First Award for Excellence.
By achieving this elite status we want to
recognize and thank you, our customers, for helping us reach our goal as leaders in providing excellent customer sales and service
"We are extremely impressed with the accomplishments these 124 dealerships have been able to achieve in a short amount of time," said Al Gardner, Head of Network Development, FCA - North America. "We gave our dealer body the challenge to join us in focusing on increasing our customer satisfaction, loyalty and service retention and through the core pillars of this initiative, these dealers have shown that it's achievable. These dealerships will be able to proudly differentiate themselves as elite stores by being winners of the inaugural Customer First Award for Excellence."
All 2,600 FCA US dealerships were eligible to pursue and earn the inaugural award certification. Dealers must achieve goals in five core "pillars" to earn the Customer First Award for Excellence designation:
Larry H. Miller Chrysler Jeep Tucson